Do you have a small company with perhaps only one or two employees? Do you think it is difficult to sell your products or services online?
Do you really need a website?
The question ‘Does my company really need a website’ is still often found in today’s digital age, although it is now very clear that a large part of our economy is dependent on the Internet and its generated sales.
So the answer is simple: Yes! Your company should have a website even if your company is very small and only offers products or services that you think will not sell online (BTW … are you sure that your products or services won’t sell online? Today just about anything can be sold on the Internet and sometimes you just need a little imagination to get an idea how your products or services can be adapted for the Internet).
But there are lots of other reasons why every business should have a website. You can now buy with one click a wide variety of goods online and many companies have increased their sales with a professional web presence effectively.
But even if you really cannot sell products or services online … Your company should definately be present on the internet, so that your customers, prospective customers, future employees, business partners and perhaps even investors can quickly and easily learn about your company, your products and services that you offer. You can build trust by describing your products or services in detail and show that you are an expert in your industry . You can show references of customers who were very satisfied with you and your services and who want to recommend you (read here our customer references here) or to present a particularly good deal.
Your website must look professional, if you and your company want to be taken seriously. You only have ONE chance to make a good first impression and set yourself apart from the competition. With a professionally designed website a smaller company can project the impression and the image of a much larger company. It does not really matter whether you work alone from home or have a company with 10,000 employees, if you have no website, you lose with 100% certainty new customers.
To be found on the search engines (Google and Co.) and to achieve a good ranking in search results, it is worthwhile to optimise your website and to make sure that the website is always up to date (there is nothing worse than to find a company on Google and then it turns out that the website has not been maintained for 2 years, what does that say about this company?). Therefore, a blog is a way to keep a website current. You can keep in contact with your customers, publish any news and achieve a good position in search results on Google. If you want to know more about blogging, then read our recent article here.
If you do not have a website for your business yet, then it is high time! Businesses often fail in creating their own website, due to lack of time and / or organization or because of overwhelm. The task of commissioning a website seems so monumental, that it gets pushed to the side because there are other more pressing tasks to attend to.
Like any project, a website needs to be planned thoroughly. For example, you should get an idea of how websites of your competitors look. How big is your budget (even if you have almost no budget, there are now very cheap solutions) and what content you want to put on your site. What domain names do you want to have and do you want to run the website as a blog and maybe sell products and services on the web? Which design is to have the website, etc. etc. etc.
If you are at the point, where you feel that you need to move forward with a website of your own, but you do not really know where to start, then please contact us and we can have a chat about what is right for you and your business.
We currently offer very affordable solutions, so take a look below if you are interested in any of the following packages:
We create all our websites in WordPress, a fabulous content management system, which is easy to use.
STARTER DIY WORDPRESS WEBSITE
We install WordPress on your server with a theme, we provide you with a WordPress manual and you can do the rest yourself. Perfect for very low budgets and business owners who do not mind spending some time creating their website themselves. Web hosting and domain name not included.
5 PAGE WORDPRESS WEBSITE
We install WordPress with a theme on your server, you provide us with some text and images and we will make sure that the design fits your branding and make it all work for you. WordPress manual included for future reference. This package is perfect for small business owners, who do not have the time to create a website themselves. Web hosting and domain name not included.
10 PAGE WORDPRESS WEBSITE WITH PREMIUM THEME
We install WordPress with a premium theme (worth £75) on your server, we will advise you closely on the design and look and feel of your website and will make suggestions on how to market your business in the online world. WordPress manual included for future reference. This package is perfect for business owners, who want to take their business to the next level and who are looking to market their business online. Web hosting and domain name not included.
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